Bobby Kotick will remain as CEO of Activision Blizzard, but will report to Phil Spencer, CEO of Microsoft Gaming. This bold move calls to mind Microsoft's purchase of fellow industry heavyweight Bethesda in 2021.Īctivision has been in the headlines recently for all of the wrong reasons, with multiple claims of harassment and misconduct being filed. A more interesting comparison is that Nintendo's net worth as of January 17th, 2022 is $59.39 billion. To give some perspective on the astonishing size of that figure, Disney paid $4.05 billion for Star Wars studio Lucasfilm in 2012, with half of the money paid in cash and the other half in Disney stock.
Microsoft has purchased embattled Call of Duty and Crash Bandicoot publisher Activision in a deal worth a whopping $68.7 billion.
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